Friday, June 29, 2012

TEDx Moral Persuasion Video Scribing

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TEDx Moral Persuasion Video Scribing Tube. Duration : 4.12 Mins.


We had a good read. For the benefit of yourself. Be sure to read to the end. I want you to get good knowledge from Donation Request Form . www.TruScribe.com • http • www.tedxhogeschoolutrecht.com This whiteboard animation was the opening video for the TEDx Hogeschool Utrecht event curated by Mischa Coster. The video was produced by Mischa Coster with video scribing by Truscribe. Transcript: Persuasion is all around us. From the wheedling request of a child, to the aggressive marketing campaign selling that new smartphone. People have become increasingly impatient with a world where they experience blatant persuasion at multiple levels. Younger people barely watch TV any more - partly to get away from the ads... And there are a lot of sponsored tweets, branded Facebook pages, all designed to capture and change the opinions of those who don't use "old media." Persuasion could be seen as a negative force, but provides us with positive opportunities, too. What seems a complex problem in science is probably an even more complex moral dilemma. For instance, when is one behavior-changing "nudge" justified by social benefit, while another is considered unacceptable? Recent developments in behavioral science shed light on how persuasion influences people's behavior. So these are exciting times if you are a philosopher. Should we be persuading people to stop warming the planet or forcing women to wear a burqa? On the one end of the spectrum we could envision a world where every request and suggestion to change behavior is 'clean', or free of an intention-based agenda. Here, persuasion is transparent, visible, and ...
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